There have been some big rule changes at the Oklahoma Real Estate
Commission, effective July 1. Which ones will affect your business the most?
SOCIAL NETWORKING
The new rules place requirements for licensees who are engaged in
licensed activities, including marketing listings, through social
networking. Any licensee who is engaged in licensed activities through
social networking mediums must indicate their license status and include
their broker’s reference as required under the current advertising rules for
the OREC. If associates have their own Web site, the broker’s reference must
appear on every individual name and/or frame.
SIGNAGE AND ADVERTISING
Other changes to the advertising rules require that a licensee shall not use
a yard sign at the licensee’s personal residence as a marketing tool unless
the property is for sale or lease. The new rules also clarify that a broker
may promote a seller incentive so long as the advertisement clearly
indicates that the seller is offering the incentive and it is limited to the
particular property. Additionally, team names will require that the broker’s
reference be in close proximity to the team name reference and also be
prominent and easily identifiable to the public.
DISCLOSURES
The new rule changes also change four questions on the Residential Property
Condition Disclosure Act. Question 14 will now ask for the age of the roof
covering. Question 20 will also cover hail damage. Question 21 is a new
question: “Are you aware of problems pertaining to sewer, septic, lateral
lines or aerobic system?” Finally, Question 39 is being revised to encompass
filed litigation and foreclosures.CONTRACTS
There is a new requirement to include license numbers on purchase and lease
contracts. Please note that this new rule ONLY applies if the licensee is
acting as owner, purchaser or direct employee of owner – these are the only
instances when the licensee would have to include their license number on
contracts.
There are many other rule changes focusing on education providers and causes
for disciplinary actions. Many of these items are clean-up language or
specify other items already referenced in the Code. To view a complete
listing of the new rules effective July 1,
click here.
|
|